Forthcoming Event: Dec 2nd-3rd, 2019
2 Days Training Program on Social and Behaviour Change Communication (SBCC) for Optimising CSR Health Projects: Outcomes and Impact
Date: December 2nd – 3rd, 2019
Venue: FICCI, Federation House, New Delhi
Health sector projects in CSR today are a major component of many companies. These projects varies in terms of prevention, communication, service provision and training. Strategic Communication is a critical part of the project design in its success and non-success. Many corporates as well as Implementing partners realise the criticality of the strategic communication component but many others take it for granted and undertaken in a piece meal or afterthought activity.
Social and Behaviour Change communication (SBCC) framework is a proven approach internationally and nationally in CSR projects particularly in health sector projects.
SBCC strategy helps in identifying and addressing the challenges, barriers and bottleneck in the behavioural aspect of the people, community and institutions. Its helps create enabling and supporting environment which accelerates the behaviour change process leading to better outcome and ultimately impact. It is an evidence-based process which take you to a comprehensive 360 degree communication strategy and an effective and efficient intervention plan.
For more details, please contact-
Ms. Usha Bhagchandani/ Ms. Pooja Goel
P: 91-11-23357243/ 23487496
E: csrcfe@ficci.com